Live and Prosper

March 26, 2009

Networking Video

Here is a video about networking. I think it is funny! But talks about the fundamentals in business relationships. Enjoy!

March 24, 2009

Network Marketing, What Has Changed, What Has Stayed The Same

The biggest change in network marketing is, as Mike Dillard puts it, the hunter has become the hunted. (By the way, this is a good thing, at least in this context.) In old school network marketing you would antagonize a “warm list” of family and friends until they either purchased, joined, or disowned you. Using a Web 2.0 marketing strategy, today the network marketer deploys an integrated mix of tools and techniques all of which serve to bring prospects directly to you. When it’s done right, an internet marketing program becomes a veritable lead generating engine that delivers qualified leads to your inbox 24/7.

March 13, 2009

Attraction Marketing

Filed under: Business Branding — Tags: , — Kathy @ 6:16 am

If you’re at all interested in the home based business industry, you’ve likely encountered the term attraction marketing. There are many interpretations of what exactly attraction marketing is, but here’s how I see it. The principle of attraction marketing is that people buy people, not products. Online entrepreneurs want to follow a leader. In both cases, the buyer or entrepreneur is attracted to a person and consumes the marketing message. The universal law of attraction might also play into this, but I see it as a business concept. By building and promoting your personal brand, you are employing attraction marketing.

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